February 14, 2018


November 29, 2017

A Kiwi tech company helping the NBA’s Phoenix Suns revolutionise the courtside experience is debuting its live drop auction technology in New Zealand after closing a deal with the SKYCITY Breakers.

Kiwi basketball fans will begin to transform the nation’s sporting venue...

November 7, 2017

Brendan and Peter Howell join Catherine Anaya on Arizona Daily Mix to share with us about their new service called DROPIT. The speed auction service connects the Phoenix Suns and their fans through an in-game experience, in which fans can bid on items in a game of high...

October 20, 2017

Sports fans now have another reason to keep their eyes on the scoreboard during games: Interactive app DropIt is hosting live 60-second auctions on stadium scoreboards, allowing users to bid on items from their mobile devices.

According to TechCrunch, users downloa...

October 18, 2017

There’s no doubt that our collective mobile device addictions are hurting real-world engagement for advertisers. This is especially true in professional sports stadiums, where looking down at your phone means you’re not paying attention to announcements, advertisements...

September 27, 2017

In our efforts to continually bring exciting and engaging content to Daktronics displays, we have recently begun working with DROPIT. This mobile- and app-based technology has the potential to greatly improve the audience engagement with your displays.

Daktronics contro...

August 23, 2017

A pair of Mt Maunganui brothers have turned their app idea into a $30m tech business, disrupting the lucrative United States sports sponsorship market.

Brendan Howell, 40, and Peter Howell, 37, founded DROPIT in the Mount in 2015, building on technology from a previous...

Mobile-driven solution helps teams and venues increase fan engagement and capture valuable data while driving brand loyalty and return on sponsorship for major consumer brands

BROOKINGS, S.D. and MIAMI, FL. – June 28, 2017 – Daktronics (NASDAQ-DAKT), the world's industr...

The past couple of weeks marked a key milestone as we started onsite installation of the Halo video board at Mercedes-Benz Stadium in Atlanta. As the new home to the Atlanta Falcons (NFL), Atlanta United FC (MLS), and many of the upcoming landmark events in sports and...

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Kiwi brothers' DROPIT app changing the way crowds interact with sporting giants

February 14, 2018

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